The agenda of the day is designed to “Educate” and “Collaborate” with the audience on the topic of Healthcare Usability. We have worked with our “Distinguished Level” sponsors to bring a day that will stimulate the mind and inspire the souls of each attendee on the role of Usability in the field of Healthcare.
Cynthia K. Rigsby, MD, Children's Memorial Hospital
The goals of this talk will be to familiarize the audience with important issues to be thought about when imaging a pediatric patient using many of the different imaging modalities available today. Illustrative examples will be offered for each modality presented including ultrasound, computed tomography, magnetic resonance imaging (MRI), fluoroscopy, and nuclear medicine. The examples given will cover areas such as adapting adult technology to the pediatric patient, optimizing protocols and scanning equipment for imaging children, and optimizing the workplace for our pediatric technologists and physicians.
Matt Nolker & Sholom Sandalow,
Pathfinder
A leader in medical software development and support recently enlisted Pathfinder's services to help tame the complexity and ensure the usability of its newest product, an application for manufacturing blood products that will be positioned as the company's next generation for component manufacturing, labeling, order entry and distribution. The application is used by two distinct groups, those responsible on the manufacturing side—the people drawing and collecting donor blood--and those responsible on the labeling, order entry and distribution side. Since the workflow of the latter group did not require movement between multiple locations, we re-designed their existing desktop application. The former group--those collecting the blood product--were highly mobile, and we therefore were asked to re-design their existing product around a hand-held device, which the client would be moving their software to. Both projects represented unique challenges. And both presented opportunities to improve worker performance by applying a user-centered approach.
Dr. Susan Weinschenk,
Human Factors International
Although standard usability practices are still needed in the field of healthcare, it is time to move beyond standard usability to advanced concepts and practices. In this session Dr. Susan Weinschenk will show how newer topics such as persuasion, emotion and trust, and designing for generational differences can be applied to the design and user experience evaluation of healthcare websites and products. Dr. Weinschenk will discuss how generations differ in engagement, decision path, and emotional momentum, and the impact these differences have on the design of the user experience and usability methodologies.
Aga Bojko & Gavin Lew,
User Centric, Inc.
Poor drug packaging and labeling contribute to 25% of reported medication errors. The efforts to improve this aspect of healthcare are non-trivial. User Centric has collaborated with pharmaceutical companies on a number of initiatives to increase patient safety and healthcare professionals’ efficiency. This presentation will provide an overview of the different human factors methodologies we have used to evaluate and improve prescription drug labels for bottles, cartons, and IV bags, childproof containers, blister packs, and package inserts with instructions. The different approaches will be illustrated with examples from our studies with physicians, pharmacists, pharmacy technicians, nurses, lab technicians, and patients. Drug packaging and labeling design considerations will also be discussed.
This presentation will focus on the approach GE Healthcare’s Global Design organization utilized to drive the development of innovative concepts aimed to improve the experience of the patients undergoing Magnetic Resonance Imaging. It will outline the steps taken to initiate the project and obtain buy-in from the business team and the Magnetic Resonance (MR) P&L (Profit and Loss) center marketing leadership. Additionally we will focus on the implementation of the design research process for this project, in particular highlighting the tight collaboration with MR marketing and engineering teams that was critical for the overall success of this effort.
Matt Nolker & Sholom Sandalow, Pathfinder
Brainstorm ideas for designing software that requires users to balance interaction between the computer screen and another person. Discuss: How does the design problem change when interfaces affect not just the user, but those interacting with the user?
Dr. Susan Weinschenk,
Human Factors International
During the Innovation Lab/Interactive Session, participants will evaluate healthcare websites on emotional engagement and generational effectiveness, using criteria provided by Dr. Susan Weinschenk. Participants will view short videos showing actual websites (or live internet if internet access is available) and then evaluate the websites. They will work in small teams and then share their findings for discussion. Participants will then suggest interface design changes to improve the emotional and generational effectiveness of the sites.
Gavin S. Lew,
User Centric, Inc.
Play with healthcare design scenarios at User Centric’s research facility at 500 N Michigan Avenue (across the street at Suite 1610). Put yourself in the shoes of a healthcare provider or patient and see how you fare against others. Can you differentiate between two drug labels in 0.05 seconds? Can you perform a successful (faux) injection after viewing the instructional video only once? How fast can you organize a pharmacy drawer? Can you open a childproof pill container? How many fixations do your eyes need to make before you recognize the correct medication? Deadly serious, lively fun! Prizes awarded for the best times and most accurate responses!
Emil Georgiev & Carol Shillinglaw,
GE Healthcare
This session will provide participants with an opportunity to put themselves in a role of a patient or a healthcare professional in the framework of a particular healthcare setting (for example: Emergency room, Operating room, X-ray exam room etc.). This will allow them to develop further understanding and appreciation for the challenges of each type of participant in this healthcare setting. Activities involved will include: understanding the healthcare scenario, roles / responsibilities mapping; role playing to understand key challenges; development of solution ideas and solution concepts to address these challenges.
Jeremy Alexis,
IIT Institute of Design
The IIT Institute of Design has recently commenced a series of student and faculty research projects with the goal of using design research and thinking to help shape health care policy and delivery in the US. This goal is intentionally audacious: other disciplines (law, business) have already offered their solutions to the current, well-documented issues with the US system; we feel designers and the design community can offer a much needed, distinctive point of view. We will present the insights emerging from our projects, including:
Suzanne EL-Moursi
Event Chair – Chicago 2007
Principal – Global Design
GE Healthcare
Sue.Elmoursi(at)gmail.com
312-714-6327
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